Discover Freedom destination video

For a big period of the time that I worked for Nelson Mandela Bay the tagline used by the organisation was “Discover Freedom”.  It was a play on words using the link of Nelson Mandela’s name and freedom from Apartheid but also referred to the freedom the city offers visitors to choose what they want to do without saying “you have to do this or that”, our wide open spaces, wildlife and many attractions.  When I started working there in 2007 this was the destination marketing video that we were using and to be honest, I still enjoy it.