“Jonker Fourie – Firefly the Travel Guy – is a travel promoter, storyteller, social media marketer and has been a full on tourism ambassador for Nelson Mandela Bay and the Eastern Cape for 26 years.”
Tourism marketing and consulting
Let us assist your establishment to position itself in the inside lane for an advantage over your competition. We’ll advise you on practical aspects to make your guests’ experience better and boost your staff’s customer service through our 50 point marketing audit or mystery guest service.
A key aspect of our service is to expand your marketing reach through various channels. This includes optimum online and media exposure, connecting with tour operators and marketing associations, getting included in marketing workshops, media and educational trips, establishing relationships with like-minded establishments and creating packages to enhance your product’s offering.
Social media and digital marketing
Social media marketing is a powerful way for businesses of all sizes to create awareness around their product as well as to reach prospective and existing customers. Allow us to manage your social media pages, drive engagement and put your brand out there to be discovered. Let us create unique content especially for you, and engage with your audience. We also offer photographic, graphic design, and content writing services to enhance the content on your social media, website, and blog.
Destination and Product Promotion
Over a period of nearly 16 years, the Firefly blog and social media channels have become the premier online reference guide for destinations and attractions in the Eastern Cape and beyond. With 26 years of tourism and destination marketing experience, involvement with various destination marketing associations, and a wide network, we are ideally equipped to assist marketing associations and individual products to promote their destination successfully. This ties in perfectly with our own generic destination promotion, suggested itineraries, and very popular monthly Travel Info Mailer. Rather than having individual lines in the water, chum the water to attract more fish.
Tourism and Events
If it’s just online content you would like, our representatives can visit your establishment and write about their experience firsthand on the Firefly the Travel Guy blog and social media platforms from where it also gets shared on various other online platforms. Individual photos and video clips also get posted on Facebook, Instagram and Tiktok. You can also share this content on your website and social media platforms. If it is content that you require for your own blog or website, then you literally kill two birds with one stone.
Future projects include self-drive packages, suggested itineraries, retreats, food experiences and merchandise.
Latest Blog Articles and Travel Posts
- A Moravian Mission church in Clarkson in the Tsitsikamma
I’d like to think I know most of the western part of the Eastern Cape very well. Places like the Tsitsikamma I know like the back of my hand, so I couldn’t figure out why I have never been to the Moravian Church in Clarkson when I saw a couple of photos… Read more: A Moravian Mission church in Clarkson in the Tsitsikamma - Somerset East’s Dutch Reformed Church at the top of Beaufort Street
Whenever I visit a new town the first thing I do is to go and find the town’s Dutch Reformed Church. In most small towns in South Africa, they are the oldest church in a place and often a beautiful and interesting building. I did just that the first time I drove… Read more: Somerset East’s Dutch Reformed Church at the top of Beaufort Street - The beautiful stone Dutch Reformed church in Kareedouw
Kareedouw is the first town you get when driving along the R62 through the Langkloof coming from the eastern side. Like the rest of the region, it’s a beautiful area with the Tsitsikamma Mountains to the south and the Kouga Mountains to the north. Standing with its back to the Tsitsikamma Mountains… Read more: The beautiful stone Dutch Reformed church in Kareedouw - The magnificence of the Kouga Dam overflowing
It’s always a magnificent sight to see any dam overflow and even more so seeing the Kouga Dam overflowing after a prolonged period of severe drought. The Kouga Dam, is located in the Gamtoos Valley about 30km past Patensie en just before the gravel road into the Baviaanskloof. The dam was originally… Read more: The magnificence of the Kouga Dam overflowing - The on-site scale model of the Kouga Dam
I have visited the Kouga Dam near Patensie in the Gamtoos Valley many times over the years. In fact, back when I was a tourist guide I went there every two weeks with British tourists. In all those years I never knew of the scale model of the dam that can be… Read more: The on-site scale model of the Kouga Dam - Who is the Settler Family of the Grahamstown Settlers Monument?
I posted this picture of the Settlers Family statue in Makhanda / Grahamstown on my Encounter the Eastern Cape page on Facebook recently and Dave Bowker told me something I never knew. Firstly what I did know. The monument was designed by the sculptor Ivan Mitford-Barberton and erected in 1969, but this… Read more: Who is the Settler Family of the Grahamstown Settlers Monument?
We are proudly associated with the following brands and establishments
