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Jonker Fourie – Firefly the Travel Guy – is a travel promoter, storyteller, social media marketer and has been a full on tourism ambassador for Nelson Mandela Bay and the Eastern Cape for 26 years.
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Tourism marketing and consulting
Let us assist your establishment to position itself in the inside lane for an advantage over your competition. We’ll advise you on practical aspects to make your guests’ experience better and boost your staff’s customer service through our 50 point marketing audit or mystery guest service.
A key aspect of our service is to expand your marketing reach through various channels. This includes optimum online and media exposure, connecting with tour operators and marketing associations, getting included in marketing workshops, media and educational trips, establishing relationships with like-minded establishments and creating packages to enhance your product’s offering.
Social media and digital marketing
Social media marketing is a powerful way for businesses of all sizes to create awareness around their product as well as to reach prospective and existing customers. Allow us to manage your social media pages, drive engagement and put your brand out there to be discovered. Let us create unique content especially for you, and engage with your audience. We also offer photographic, graphic design, and content writing services to enhance the content on your social media, website, and blog.
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Destination and Product Promotion
Over a period of nearly 16 years, the Firefly blog and social media channels have become the premier online reference guide for destinations and attractions in the Eastern Cape and beyond. With 26 years of tourism and destination marketing experience, involvement with various destination marketing associations, and a wide network, we are ideally equipped to assist marketing associations and individual products to promote their destination successfully. This ties in perfectly with our own generic destination promotion, suggested itineraries, and very popular monthly Travel Info Mailer. Rather than having individual lines in the water, chum the water to attract more fish.
Tourism and Events
If it’s just online content you would like, our representatives can visit your establishment and write about their experience firsthand on the Firefly the Travel Guy blog and social media platforms from where it also gets shared on various other online platforms. Individual photos and video clips also get posted on Facebook, Instagram and Tiktok. You can also share this content on your website and social media platforms. If it is content that you require for your own blog or website, then you literally kill two birds with one stone.
Future projects include self-drive packages, suggested itineraries, retreats, food experiences and merchandise.
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Latest Blog Articles and Travel Posts
- Who is the Settler Family of the Grahamstown Settlers Monument?I posted this picture of the Settlers Family statue in Makhanda / Grahamstown on my Encounter the Eastern Cape page on Facebook recently and Dave Bowker told me something I never knew. Firstly what I did know. The monument was designed by the sculptor Ivan Mitford-Barberton and erected in 1969, but this… Read more: Who is the Settler Family of the Grahamstown Settlers Monument?
- Schreiner House – “A Story of an African Farm” be hereCradock is a town filled with history. Frontier Wars, the Groot Trek, Anglo Boer War and more. It’s also a town that was called home by a number of historic figures. One of those being Olive Schreiner and there is a museum in the town where you can go and learn more… Read more: Schreiner House – “A Story of an African Farm” be here
- The Storms River BridgeI don’t know how many times I’ve crossed the Storms River Bridge over the years. Not even counting the number of times I stopped there back when I was a tourist guide. The other day I stopped for fuel and decided to take a walk onto the bridge for a change again.… Read more: The Storms River Bridge
- The Victorian era designed Dutch Reformed Church of JansenvilleEach Karoo town has a different charm and atmosphere just like each one has an unique historic Dutch Reformed Church. The town of Jansenville is in no way any different. The Dutch Reformed Church in Jansenville is unusual in that the bell tower is separate from the church. The church is of… Read more: The Victorian era designed Dutch Reformed Church of Jansenville
- The original illustrations of the Roberts Birds of South Africa bookA little while ago I visited Graaff-Reinet for a Karoo Heartland Marketing Association meeting at the Drostdy hotel. I arrived a little early and noticed tons of bird pictures up on the walls. While admiring them somebody asked if I knew that they were the original illustrations of the Roberts Birds of… Read more: The original illustrations of the Roberts Birds of South Africa book
- The Mount Ingwe Anglo Boer War Museum outside Port ElizabethThis past weekend we joined the Eastern Cape Branch of the South African Military History Society on their quarterly outing. The destination. Lukas van der Merwe’s Anglo Boer War Museum at Mount Ingwe in the Elandsrivier Valley between Port Elizabeth and Patensie. It’s one of those attractions that I have heard of… Read more: The Mount Ingwe Anglo Boer War Museum outside Port Elizabeth
We are proudly associated with the following brands and establishments
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